There are a lot of moving parts when it comes to this line of business. That’s why I’m sharing with you today this interview with Kelly Sensei on Food Blogging How-Tos. Because she’s written the book on it. Literally. If you want to learn more about turning your hobby into a career or taking your career to the next level, check out this discussion with Casey Benedict on Food Blog Business Strategies. Or you can also listen in on these Tips on Originality and Business Partnerships with Kathleen Shannon.

Fall in love with food blogging all over again with this discussion with Kelly Senyai of the site Just a Taste sharing food blogging how-tos. Kelly is the author of the book Food Blogging for Dummies and she’s put a lot of thought into how to go about doing this work. In addition she shares her passion and joy for doing the work every single day.

Today we’re taking a step back in time. I originally recorded this podcast episode for the Namely Marly Podcast a couple of years ago. (see link below). In fact, this discussion with Kelly is what caused me to think about the idea of a podcast for food bloggers. I was reeling in excitement, having just come back from the first Chopped Conference. Everyone told me how much they loved the conference and how it was such a motivational experience. I remember thinking, I wish there were a way to keep that excitement going all year long.

I thought a podcast might be a way to do that. There weren’t any podcasts devoted to food blogging at the time and so I thought it would be a great opportunity. And so I did a little prep work and then launched the podcast in February of 2015.

It’s been two years since the Chopped Podcast launched and I’m so excited about it! I love the feedback I get from folks who have pondered the same questions: How do we make this food blogging thing work?

Well, that’s one reason Kelly is such a great guest. She has a master’s degree in broadcast journalism and a culinary degree as well. That’s right. She’s a chef. I remember at the time I spoke to her thinking that must be the perfect credentials for a food blogger.

What I’ve learned in the two years of interviewing successful food bloggers? There isn’t one set of perfect credentials. You can come at this business from many different perspectives. Some have previous been teachers, others come from a background in marketing. Liz Della Croce has a background in hotel hospitality.

It all makes sense!

It’s one of the reasons I say, Food Blogging is like Design Your Own Journey.

Kelly shares lots of helpful advice for the way she works and designs her food blog, Just a Taste (see the links below). If you’re looking for inspiration, you’ve come to the right place. Because Kelly has oodles of inspiration for the work she’s doing. And sometimes? That makes all the difference in the world.

A goal of the Chopped Podcast is to build inspiration into the work you’re taking on. We hope today’s show about food blogging how-tos is helpful to the work you’re doing each and every day.

Featured Content – Food Blogging How-Tos

Here are some of the highlights of my discussion with Kelly on Food Blogging How-Tos. Here are some of the specifics:

  • How Kelly started her blog
  • The impact Kelly’s family had on her love of cooking
  • Why Kelly went to culinary school
  • Her background in journalism and how that helped her with her blog
  • How she reached out to her culinary school leadership to start a blog for them
  • Kelly shares about her production schedule and how she works in advance
  • How she wrote the book Food Blogging for Dummies
  • Kelly talks about what inspires her to continue to share recipes with her audience

Show Notes

This episode on food blogging how-tos includes references to some resources you might find interesting. Here they are:

Subscribe to the Show & Feedback

Thanks so much for listening to today’s podcast. I hope you found it informative and helpful to the work you do every day. Make sure you don’t miss out on any of the Chopped Podcast episodes by heading on over to iTunes to subscribe to the Chopped Podcast. While you’re there, provide a review and rating is a great way to help other podcast listeners find it too! That’s it for today’s podcast. As always, thanks so much for joining in the discussion!

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