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Join me for this discussion with Amber Bracegirdle and Eric Hochberger, co-founders of Mediavine, to learn about Mediavine’s latest product for bloggers. Create with Mediavine is a plugin you can use to create recipe cards, DIY cards, and even list cards.
And this is only the beginning. If you’re curious to learn more about Create before using it, today is your chance to get all your questions answered!
About Amber Bracegirdle
Amber joined forces with Mediavine when she met Eric at a food blogging conference. Amber describes herself as a food blogger, both because of her personal food blog and the multi-contributer food blog she manages with Mediavine, Food Fanatic (see link below).
This puts her in the unique position of knowing and understand the dilemmas food bloggers (and bloggers in general) face.
About Eric Hochberger
Eric began his professional blogging enterprises with a hollywood gossip site. However, on the advice of a business consultant, he decided to move into the arena of food blogging.
That’s where he met Amber. It was soon after that they decided to tackle the difficult task of developing a user-friendly ad network for bloggers.
Although you may think of Mediavine as an ad network, Amber describes the mission statement of Mediavine like this: Mediavine produces products and services to help bloggers succeed.
That means their goal is so much more than just an ad network. When they see a need that bloggers have to succeed, they decide to find ways to help fill that need, even if it means developing new products.
That is how Mediavine came to develop their latest product. Create with Mediavine is not just a recipe card. It’s actually a WordPress plugin that currently has three cards, but someday will have so many more.
For now, you can use the following Create cards:
- Recipe Card
- Craft Card
- List Card.
Here are some of the basic questions and answers you might have about the recipe card:
- Does it provide nutritional info? Yes. They use the Nutrionix database.
- Is the format customizable? Yes. There are several different design templates provided which have been professionally designed. In addition to that you can customize the recipe card and there is a forum for designers if they have questions along the way.
- Will it display photos in SERP results? Displaying photos in SERP results is a Google area of control, however, Create meets all the schema requirements requested by Google.
- Will Create impact my page speed? Create was designed to be fast, therefore some bloggers have reported great improvements in page speed load time.
- Does the recipe card include links, specifically affiliate links? Yes, in fact, Create will not only load the affiliate link, but a photo of the product as well. Some bloggers have reported an increase in affiliate sales as a result.
- Is it compliant with Gutenberg WordPress? Yes.
- Does Create comply with both Pinterest and Google schema requirements? The good news is that Pinterest has navigated to the most up-to-date schema requirements which means old recipe cards that produce schema for both is no longer necessary and may actually be a slower and less preferred recipe card.
If you have other questions about Create, there is a facebook group (see link below) where you can see discussions, ask questions, and learn more.
Shownotes for Create with Mediavine
- Connect with Amber and Eric on the Mediavine Website
- Learn more about Create by joining the Mediavine Create Facebook Group
- Say thanks to the folks at Mediavine with a shout-out on Instagram
- Related Post: Here’s Amber talking about SEO Hacks for Food Bloggers
- Connect with Chopped Academy Online: Instagram | Twitter
- Related Post: Listen to Amber talk about Viewability Factors for Food Bloggers
- Connect with Marly: Namely Marly | Instagram | Twitter
- Today’s post production, music, graphic art & sound design by Shawn Beelman
- Subscribe below to be the first to hear about future Chopped Podcast episodes and get some awesome tips on food blogging. You can subscribe at the bottom of this page. You’ll be glad you did!
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That’s it for today’s podcast. As always, thanks so much for joining in the discussion!