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Do you ever feel the pressure to churn out the content? Today we’re talking about a different approach to blogging that we’re referring to as the Slow Blog Movement. Sara Cornelius is my guest and we’re talking about quality over quantity. If you love discussions about food blogging, listen in as I talk to Kristen Doyle about the Happy Food Blogger or with Matt Armendarez as we discuss Food Blog Photography!
Today’s guest, Sara Cornelius, is with the site Cake Over Steak. You’ll, of course, remember that Sara’s been on the podcast before. See the links below.
We’ve all heard stories of people who churn out the content and reap the rewards of significant traffic. My theory is, if that’s a style that works for you, go for it! It requires a strong level of organization and grit, but can be so rewarding.
However, if you’ve tried this style and felt like it just didn’t work for you, for whatever reason, today’s post is for you! There is another way. It’s called the Slow Blog Movement and today’s guest, Sara Cornelius says when she slowed things down on her blog, she actually reaped records amount of traffic for her blog.
Sara describes how she spent more time on each post, created a theme around each post, and then promoted around that theme and felt so much better about it in the end as well. It’s like a win-win-win-win!
If you’d like to learn how to participate in the Slow Blog Movement, listen to Sara’s story and find ways to apply it to your site.
Our goal at ChoppedCon is to help you be your best. We hope this encouragement — the slow blog movement — is helpful to the important work you’re doing every day!
Now, go forth and Be Your Best You!
Here are some of our favorite quotes from today’s episode:The way that I blog doesn't fit into that category. @choppedcon Click To Tweet It's the food and the recipes that tie everything together #choppedcon Click To Tweet I really want that connection with my reader. And it's the blogs like that, that made me want to be a blogger. #choppedcon Click To Tweet I've had multiple posts that live in my brain for years before they show up on the blog. #choppedcon Click To Tweet
Featured Content – Slow Blog Movement
Here are some of the highlights of my discussion with Sara, where we discuss:
- Sara describes her blog and how she does illustrations for each post
- We talk about Sara’s experiment with doing fewer posts but putting more attention on each of them
- Sara feels like there’s a bigger message to her overall blog, not just each individual post
- She spends time connecting recipes on her site
- Sara describes a series she recently created called Quest for the Best
- We talk about the blogs that inspired Sara to start her own blog
- She shares about a record high traffic month that happened after she spent more time per post
- Sara wants to create the blog that works for her
- Marly talks about the difference between vision and goals and how goals can be very linear, but vision is more expansive
- We talk about goals and values
- Sara and I talk about SnapChat
This Slow Blog Movement episode includes references to some resources you might find interesting. Here they are:
- Learn more about today’s guest, Sara Cornelius on her site Cake Over Steak
- Why not give a shout-out on Twitter or Instagram to say thanks for the Chopped Podcast interview!
- Check out
- Related Episode: Check out this episode with Sara talking Alternative Sources of Revenue
- Buy your ticket to the 2016 Chopped Conference and hear Jessica Merchant, Ali Ebright, Emma Chapman and more speak!
- Connect with Chopped Academy Online: Instagram | Twitter
- Connect with Marly: Namely Marly | Instagram | Twitter
- Production, music, graphic art & sound design by Shawn Beelman
- Learn about future Chopped Podcast episodes and get some awesome tips on food blogging by subscribing to the ChoppedCon newsletter. Just add your email in the subscribe section at the bottom of this page. You’ll be glad you did!
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Thanks so much for listening to today’s podcast. I hope you found it informative and helpful to the work you do every day. Make sure you don’t miss out on any of the Chopped Podcast episodes by heading on over to iTunes to subscribe to the Chopped Podcast. While you’re there, provide a review and rating is a great way to help other podcast listeners find it too! That’s it for today’s podcast. As always, thanks so much for joining in the discussion!